Mad magazine writer (and author of this book) Dick DeBartolo was kind enough to give me this book (and signed it inside) after I asked , via email, where I could get a copy in Australia.
I wanted to buy it after listening to him talk on his GizWiz podcast. Gee it must have been crazy working at Mad!
Anyway, a bit of info about the book – DeBartolo, a longtime MAD contributor, has written not a history but a collection of often amusing anecdotes that are mostly of the sophisticated/juvenile bent that characterizes one of America’s most admirable humor institutions.
Magazine founder William Gaines (who died in 1992) emerges as the superstar: he calculated contracts in odd percentages, replied to letters with comments in the margins, organized a staff trip to Haiti to beg MAD’s sole Haitian subscriber to renew, got stuck near the top of a climb up the torch of the Statue of Liberty and ordered enormous quantities of food at restaurants “for the table.”
DeBartolo also tells of his own efforts and exploits during his 30 MAD years. Interspersed throughout are numerous “forewords” from MAD contributors-Annie Gaines, Michael Gelman, Al Jaffee et al.